Milk

www.milkproject.net

MILK is Esther Polak’s follow-up project to Amsterdam Realtime During this project participants, while watching their individual GPS tracks, started spontaneously to tell extraordinary stories about their relationship with the city of Amsterdam. With the MILK project one wanted to further explore these storytelling posibilities with the help of GPS. For this purpose the European milk transport routes were mapped out which tell the stories of the daily lives of the milk transporters involved. With the help of Digitale Pioniers a website has been realized on which the registration of the process of dairy transport is shown.

Final products

The project consists of the registration of the process: the following of a dairy transport from the cow’s udder to the consumer’s mouth. Everybody involved in this chain is followed by GPS. The GPS tracks are visualized with specially developed software and shown to the ones involved. This visualization, combined with the sound recordings of the participants’ responses and photographs, are shown on www.milkproject.net converted into an installation that is shown on conferences. A survey of these is shown on the website. The MILK project is a form of ‘locative art’. The project explores the visual and documentary possibilities of GPS technology and therefore engages itself along the boundaries of the visual arts, antropological research, film-like documentary, and innovative cartography.Alle verzamelde informatie wordt verwerkt in een installatie die op conferenties wordt getoond. Een overzicht hiervan is te zien op de website.

Impact

MILK received extensive media attention in the Netherlands and Latvia, and already offered many presentations on several national and international conferences. MILK also wants to bring this form of new media art under the attention of the ordinary art sector and the common public, especially agrarians.

Contact

Milk Amsterdam
Esther Polak
www.milkproject.net